Having to give a speech can seem daunting at times. You want to be sure to make your point in an effective way that doesn’t bore people to tears. On top of that you might be feeling a bit nervous because you aren’t a confident public speaker (most people aren’t).
How do you get past all this? Prepare, prepare, prepare. Over-preparing has never hindered anyones ability to accomplish their goals, and that definitely applies to speeches as well.
The next few posts will highlight a solid general strategy to take when preparing for a speech. They will be broken up into different parts based on each topic in order to keep things manageable.
One thing to keep in mind is that everyone has methods that work best for them. Feel free to use what you like and leave what you don’t. There’s no perfect formula for creating a great speech, but this should be a solid resource that gives a few options.
Without further ado, let’s get into it!
Part 1: Planning The Speech
Choose your topic:
Many times when creating a speech, new writers get caught trying to include too many topics. This gives the speech a lack of focus and could potentially confuse the audience. Choosing your topic is not unlike creating a marketing campaign, you want to always present one clear call to action.
If you have long amount of time and are expected to cover a few topics, don’t panic. Simply segment the speech into different parts that address each topic. Make it clear when you have moved on to a new topic by not revisiting the last one unless it’s absolutely necessary. This will keep the audience on track.
Identify the audience:
When crafting a speech it’s important to know who you are speaking to. This will help you understand what sort of information you need to include as well as what tone you should take.
If you are giving a speech to people who aren’t familiar with your topic, you know you have to speak in layman terms and make things simpler. If you are speaking to experts then you can use more advanced industry terminology that they understand.
Determine the motive behind the speech:
One of the factors that a lot of people overlook is the tone and purpose of the speech. Are you trying to motivate people? Are you trying to bring their attention to something somber?
This will help you when crafting the speech and also provide some guidance when it comes time to deliver it. Using words that that don’t match the tone will bring the audience out of focus and make them think “huh?”
That’s all for part 1! Keep an eye out for part 2 which dives into the process of actually putting the speech on paper. The next part should be up in a few days.